# Measured Path Studio

> Independent analytics engineering and ecommerce measurement studio based in Berne, Switzerland.

Measured Path Studio audits, repairs, and deploys Google Analytics 4 (GA4), server-side Google Tag Manager (sGTM), custom ecommerce dataLayers, and Consent Mode v2 for ambitious ecommerce merchants. Every project delivers verifiable test evidence, zero proprietary lock-in, and 100% client account ownership.

## Core Specializations
- **GA4 Ecommerce Funnel Telemetry**: view_item, add_to_cart, view_cart, begin_checkout, purchase, and refund event tracking.
- **Purchase Deduplication & Idempotency**: Eliminating duplicate orders caused by order confirmation reloads and payment redirect gateways.
- **Net Revenue & Multi-Currency Alignment**: Harmonizing store currency, VAT, shipping, and discounts between GA4, ad platforms, and bank payouts.
- **Server-Side Google Tag Manager**: Hardened server container deployment for conversion durability and first-party cookie resilience.
- **Google Consent Mode v2**: Ensuring proper ad_storage and analytics_storage signal handling across EU and Swiss GDPR / nFADP compliance banners.

## Services & Fixed Pricing
- **Tracking Health Audit**: CHF 1,800 (Fixed scope, 30+ telemetry check points, 48-hour turnaround, 45-min live findings walkthrough).
- **Core Implementation & Server-Side**: CHF 3,800 (Full purchase funnel rebuild, server-side GTM, net revenue alignment, event-map.md, test-record.csv).
- **Measurement Care Retainer**: CHF 950 / month (Monthly revenue reconciliation, pre-release QA before store theme updates, direct founder Slack channel).

## Key Links
- Public Website: https://www.measuredpathstudio.com/
- Machine-Readable Pricing: https://www.measuredpathstudio.com/pricing.md
- Full Context: https://www.measuredpathstudio.com/llms-full.txt
- Direct Contact: akpabioprecious@gmail.com
- Founder: Precious Akpabio (M.Sc. Online Business & Marketing, Lucerne University of Applied Sciences and Arts)
- Location: Neiderbottigenweg 57, 3018 Berne, Switzerland